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Welcome to the Agent Branding System - ABS for Insurance Agents

7 Good Reasons to Choose Agent Branding System

Posted by Jon Anderson on Jun 13, 2016 11:00:00 AM

Branding services are a “dime a dozen.” Or at least that is the common misconception. The truth is, while there are many such services to choose from, not all are created equal. You will come across amateur, mid-level, and high-level branding service providers. There are even a few exceptional branding services, as is the case with Agent Branding System (ABS).

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As an insurance and financial services agent, proper branding is important. It helps you to gain the trust of consumers, attract more business and leverage the influence of the national brand with which you are associated. A well-established brand makes it easier to attract high-quality leads while at the same time, your agency becomes a magnet for recruiting the best talent.

The benefits of branding are clear and numerous. But, it all comes down to one simple question – “why should I choose Agent Branding System over the countless other marketing and branding services around?” The answer to that question can be answered in three words: Experience, expertise, and trust.

But, as with everything else we do, we want to be thorough in our answer to the question. So here are seven reasons to entrust us with your agent marketing and branding.

Reason #1: Insurance and Financial Services is in Our DNA

The founder of Agent Branding System, Jon Anderson, is no stranger to insurance and financial services. After all, he was an agent for the largest insurance and financial services company in the U.S.. Jon specialized in P&C, Life, Health, Series 6 and Series 63 production, and his time as an agent taught him many things, including the dire need for better agent marketing and branding services.

Jon understands the marketing needs of insurance and financial services agents.  That knowledge, experience and passion are the driving forces behind ABS and a great reason to choose us.  

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Reason #2: We’re Good at This

Our primary focus is on insurance and financial services marketing and branding.   As a result, we have become the "thought leader" for these verticals throughout the U.S.  Focusing on what we know enables us to gain unparalleled expertise way beyond that of general marketing and branding companies. Our team of experienced insurance professionals, combined with the talents of top internet marketers,  enables ABS to deliver an exceptional marketing and branding service.

We combine our experience and talent with the latest online marketing practices. In other words, our strategies are well-proven and well-documented.  Our methods include:

  • Search Engine Optimization (Google, Bing & Yahoo)
  • Social Media Marketing (Facebook, Twitter, Linkedin, Google+ and YouTube)
  • Social Media Optimization 
  • Business Listings Management (Yelp, YP.com, Foursquare, City Search & the top 100 online directories


Reason #3: Agent Branding System = Systematic Approach to Branding

One of the major benefits of working with marketing and branding specialists, such as ABS,  is that you get the rewards of tried and tested systematic approaches to marketing that's designed specifically for insurance and financial services professionals.

To be clear, there are no one-size-fits all solutions to marketing and branding, but because we work with so many different agents we can quickly implement systems that we are confident will work for your individual business.

First, we take the time to understand the needs of your business; then we formulate an action plan, initiate that action plan, evaluate performance, and adjust as necessary to maximize your R.O.I. A systematic approach means that we can monitor and track every aspect of  your marketing and brand development so that we know what works and where to make our adjustments.


Reason #4: We Have the Resources

It is probably safe to assume that, as an agent, you do not have all the resources necessary to execute an effective marketing and brand marketing campaign inside your office.   That’s understandable. And, that’s why we’re here.

We already have a team of experts on hand to handle the various aspects of marketing and brand development. By using us, you essentially equip your business with the most effective marketing and brand development team available in the U.S. today!

We have experts in search engine optimization, keyword research, social media marketing, social media optimization, business listings management, content creation, content curation and online distribution: all of which are key factors in marketing and brand development. We already have the resources in place to save you the hassle.


Reason #5: We’re Results Driven

We are in business to improve yours. Our aim is to help you attract quality leads, leverage your national brand, and become top of mind for local consumers. To meet those goals, we will be tenacious in our efforts to grow your business, passionate about the products and service you offer, and, above all, driven by the urge to achieve results.

When we achieve results for you, we achieve results for ourselves. So, let our results oriented culture partner with your results oriented culture.  Why not have prospective clients find you online versus the other way around.  ABS is your solution.


Reason #6: We Don’t View You as Simply a Client

If you thought that by choosing us you would be entering into yet another client-service provider relationship, you’d be wrong. Here at ABS, we do not see you as just another client. We see you as an extension of our own business. Your business is our business.

As such, you can expect from us the same level of commitment and passion that you have for your own business. We want you to achieve success by developing a solid digital marketing brand that will reap rewards now and for many years to come!


Reason #7: Full Suite of Services, Fully Compliant

With ABS, you can expect us to cater to all your marketing and brand development needs.   All of our marketing and branding services are geared to meet your budget. Our full suite of services also include  inbound marketing campaigns, email marketing campaigns, social media paid advertising, online display advertising and pay-per-click advertising campaigns and even offline marketing. No need to use multiple marketing firms. Agent Branding System is your one-stop-shop.

Furthermore, we always maintain full compliance with our agents’ corporate office and the insurance and financial services laws governing their state.  If you’re ready to take your marketing and branding to the next level and beyond, please contact us today toll free at: 1-888-776-7761 or email us at Jon.Anderson@AgentBrandingSystem.com. Or, you can also book a FREE Branding analysis, by filling up the form on the 

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Topics: insurance agency marketing, blog, Agent Branding System

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