Like the idiom about “skinning a cat,” there’s more than one way to sell health insurance. There is direct selling, inbound marketing, social, Facebook ads, and countless other ways to attract customers. It’s not always easy to find the right tactics for writing more health insurance customers, though.
Your parent company is likely hounding you to increase sales. Under the weight of that pressure, it can be difficult to find breathing space needed to assess other methods of driving sales. So, you stick with old tried and tested methods hoping that things will “pick up soon.” If that sounds like you, read on. We will show you five of the best tactics, plus a few extras, to help you boost your health insurance book.